High Domestic Airfares: Are Tourists Choosing Abroad, and Is Vietnamese Tourism Losing Revenue?

The issue of expensive domestic flight tickets in Vietnam is not new but remains a hot topic. A survey reveals that flights from Hanoi to Phu Quoc in early July are nearly double the price of Hanoi to Busan (South Korea), and Hanoi to Nha Trang flights are twice as expensive as Hanoi to Bangkok (Thailand). Round-trip tickets from Hanoi to Phu Quoc can reach 9 million VND with Vietnam Airlines and over 8 million VND with Vietjet Air, also double the cost of flights to Taiwan or Kuala Lumpur. This exorbitant pricing is leading many tourists to choose international destinations over domestic ones this summer. Dr. Pham Huong Trang, a tourism lecturer at RMIT Vietnam, states that these ‘abnormally high’ domestic airfares are causing consumers to ‘turn their backs’ on local destinations.

The Alarming Reality of Domestic Airfares

The Alarming Reality of Domestic Airfares

The issue of expensive domestic flight tickets in Vietnam is not new but remains a hot topic. A recent survey reveals a concerning trend: flights from Hanoi to Phu Quoc in early July are nearly double the price of flights from Hanoi to Busan (South Korea). Similarly, flights from Hanoi to Nha Trang are twice as expensive as flights from Hanoi to Bangkok (Thailand). Round-trip tickets from Hanoi to Phu Quoc can reach 9 million VND with Vietnam Airlines and over 8 million VND with Vietjet Air, which is also double the cost of flights to Taiwan or Kuala Lumpur.

This exorbitant pricing is leading many tourists to choose international destinations over domestic ones this summer. Dr. Pham Huong Trang, a tourism lecturer at RMIT Vietnam, states that these ‘abnormally high’ domestic airfares are causing consumers to ‘turn their backs’ on local destinations. This shift in travel preferences poses a significant threat to the Vietnamese tourism industry.

Why Are Vietnamese Domestic Flights So Expensive?

Why Are Vietnamese Domestic Flights So Expensive?

The persistent issue of high domestic airfares in Vietnam stems from a confluence of factors impacting operational costs and market dynamics. Rising input costs, particularly fuel prices and the fluctuating USD exchange rate, significantly inflate expenses for airlines. The global aviation fuel market is volatile, and Vietnam’s reliance on USD for aircraft leasing and maintenance amplifies the impact of currency fluctuations.

Furthermore, the acute shortage of aircraft, exacerbated by engine recalls affecting a substantial portion of the fleet, constrains capacity and drives up prices. The geographical characteristics of Vietnam, with its elongated shape, result in longer average domestic flight routes compared to regional peers, increasing fuel consumption and operational time.

The accumulation of various taxes and fees levied on air travel adds to the overall cost burden. Finally, the limited competition within the domestic aviation market, dominated by a few major players, reduces the pressure to offer competitive pricing, ultimately impacting the consumer.

The Impact on Vietnam’s Tourism Industry

The Impact on Vietnam’s Tourism Industry

The repercussions of elevated domestic airfares extend far beyond individual travelers, significantly impacting Vietnam’s broader tourism ecosystem. As Dr. Trang points out, these ‘abnormally high’ prices are prompting consumers to “turn their backs” on local destinations, leading to a tangible decrease in domestic tourism revenue. This shift places a financial strain on tour operators, many of whom are struggling to sell domestic tour packages due to the prohibitive cost of flights.

The situation creates a competitive disadvantage for Vietnamese tourism. Travelers, faced with the choice between an expensive domestic trip and a more affordable international vacation to countries like Thailand, Malaysia, or South Korea, are increasingly opting for the latter. This means Vietnam risks “losing on its home turf,” with tourism dollars flowing out of the country instead of bolstering the local economy. The high cost of domestic travel undermines efforts to promote Vietnam as a desirable tourist destination, both for locals and international visitors already in the country.

Lessons from Regional Success Stories: Thailand and China

Lessons from Regional Success Stories: Thailand and China

Thailand and China offer compelling models for Vietnam to emulate. These countries have fostered tourism growth by prioritizing affordable access and enriching visitor experiences. Their success hinges on creating a ‘positive cycle’ where low-cost flights act as a catalyst. This attracts a larger influx of tourists, who, in turn, spend money at destinations, boosting local economies.

Both nations strategically invest in developing diverse and appealing attractions, from cultural sites to modern entertainment, ensuring that visitors have compelling reasons to spend. Simultaneously, they cultivate robust tourism ecosystems encompassing accommodation, transportation, and services, all working in harmony. This integrated approach not only enhances the visitor experience but also generates sustainable economic benefits, making tourism a key driver of national growth. Vietnam can learn from these examples by focusing on affordability, enhanced experiences, and ecosystem development.

Comprehensive Solutions for Sustainable Tourism Growth in Vietnam

Comprehensive Solutions for Sustainable Tourism Growth in Vietnam

Addressing the high domestic flight prices requires a comprehensive, multi-faceted approach involving government, airlines, and the tourism industry. Government policies should include targeted support packages for airlines, such as temporary tax reductions on fuel and airport fees, coupled with strict monitoring to ensure these savings are passed on to consumers through lower fares. Transparent pricing regulations are crucial, mandating airlines to disclose all fees upfront to prevent hidden costs.

Airlines must adopt strategies to increase supply during peak seasons by optimizing fleet utilization and scheduling. Flexible pricing models, similar to those used internationally, can offer lower fares for off-peak travel times and advance bookings. Route expansion to underserved destinations can also distribute demand and alleviate pressure on popular routes.

Furthermore, industry collaboration is essential. Integrated tour packages that bundle flights, accommodations, and activities can offer better value for tourists. Long-term infrastructure development, including airport expansions and upgrades, is vital to increase capacity and reduce operational costs. Finally, sustained branding efforts are needed to promote Vietnam as a premier tourist destination, emphasizing its unique cultural and natural attractions.

Final thoughts

For 2025, Vietnam’s tourism industry has set ambitious goals: welcoming 22-23 million international visitors, serving 120-130 million domestic tourists, and achieving a total revenue of 980-1,050 trillion VND, aiming for the trillion-dong mark. This year is anticipated to be a crucial milestone, marking a strong resurgence for the tourism sector after significant disruptions. Achieving these goals will require the comprehensive and synchronized solutions discussed, ensuring that high domestic flight prices do not hinder the industry’s recovery and growth.

High Domestic Airfares: Are Tourists Choosing Abroad, and Is Vietnamese Tourism Losing Revenue? Gallery

High Domestic Airfares: Are Tourists Choosing Abroad, and Is Vietnamese Tourism Losing Revenue? Map